About US

Blisquet: Protect every childhood surprise with love and craftsmanship

In the first journey of life, every child is like a newly sprouted seed, needing sunshine, rain and gentle care. As parents, we always want to give our children the purest growth environment and the warmest companionship experience - this is exactly the original intention of Blisquet. Since the birth of the brand, we have always taken "Let childhood and happiness grow together" as our mission, focusing on the research and development of safe, educational and vital infant toys, so that each product becomes the key for children to explore the world, and also becomes a warm bond of parent-child emotions.

Safety is the first principle of protecting childhood

In Blisquet's product development system, "safety" is not a slogan, but a principle integrated into genes. We are well aware that the immune system of infants and young children aged 0-3 is not yet perfect, and they are full of curiosity and adventure in exploring the world. Therefore, all products are made of mother-and-child friendly materials such as food-grade silicone and natural logs, and have passed international safety certifications such as EU EN71 and US ASTM. From raw material procurement to production packaging, 12 quality inspection processes ensure that the rounded corners, part sizes and even coating adhesion of each toy are strictly tested. When you touch the warm wood texture of Blisquet toys, or see your baby chewing the anti-swallowing silicone building blocks with peace of mind, there are more than 200 laboratory simulation tests behind it.

Ignite the spark of growth in games

We believe that the best early education is hidden in the game time full of laughter. The Blisquet R&D team, in collaboration with child psychology experts, has created a "gradual growth plan" based on the developmental characteristics of different ages: for the sensory sensitivity period of babies aged 4-8 months, the cloud rattle stimulates visual and tactile development through soft gradient colors and different tactile textures; the forest animal puzzle designed for children aged 1-3 years old cultivates spatial cognition and hand-eye coordination through progressively large and small modules. Each toy is like a carefully designed "growth course", allowing children to naturally build logical thinking and creativity in the process of grasping, stacking and matching.

Let toys become translators of parent-child emotions

In Blisquet's design philosophy, toys are not only children's playmates, but also the transmitters of family emotions. We pioneered the "parent-child interaction guidance system" and embedded AR smart cards in the product packaging: when parents scan the pattern on the bear music box with their mobile phones, they can unlock the interactive game guide recorded by parenting experts, from how to train language skills through music rhythm to using building blocks to carry out emotional cognition training, so that every play becomes a high-quality companion time. Behind this is Blisquet's deep insight into the needs of contemporary parents - in a fast-paced life, professional guidance is used to help parents achieve "easy parenting".

Create growth memories with millions of families

So far, Blisquet has entered families in 23 countries around the world, and has accumulated more than 500,000 real user stories. Ms. Li from Shanghai told us that when her 2-year-old daughter completed color sorting independently for the first time with the mushroom pegboard toy, the sense of achievement in her eyes made her burst into tears; Mr. Lucas from Berlin shared that the time of telling stories to his children with the Blisquet starry sky projection lamp every night has become the most precious bedtime ritual for the whole family. These warm feedbacks are driving us to continue to innovate - the "Growable Toys" series launched in 2023, through modular design, allows the same set of toys to accompany children from infancy to preschool, truly realizing "Let love continue to grow".

In the world of Blisquet, the arc of each building block is ergonomically calculated, the sound of each rattle is in line with the auditory comfort range of infants and young children, and the choice of each color is derived from the Montessori education concept. Because we know that childhood is not a preparatory period for the adult world, but a "now and now" that needs to be cherished wholeheartedly. When you choose Blisquet, you not only choose a toy, but also choose a surprising exploration journey for your child and a growth memory worth cherishing for your family.

Blisquet flagship store has now launched the summer growth plan. You can receive an exclusive parenting guide when you enter the store. Let us work with you to illuminate every step of your growth with love.